3D Billboard & translink bus wrap campaign
The new jellyfish exhibit was Vancouver Aquarium’s largest investment to date. Using new large tanks and special lightening effects, guests can now experience jellies like never before. The new 3D billboard on Vancouver’s busy Granville Island and Translink bus wrap campaign announced the Jellyfish Invasion Exhibit to the public. I was closely involved in the creative process: pitching this idea to client and overseeing execution of the campaign from beginning to end.
These ads were created in-camera, with all copy and logos placed into the actual jellyfish tanks.